Worth Avenue, sometimes referred to as the Rodeo Drive of Florida, is a famous upscale shopping district in Palm Beach, Florida, in the United States. The street stretches four blocks from Lake Worth to the Atlantic Ocean. The street first became fashionable after the construction in 1918 of the Everglades Club. Worth Avenue also includes smaller alleyways known as Vias off the main avenue.
The epitome of Palm Beach style, the street has approximately 250 shops, boutiques, restaurants and art galleries, including Giorgio Armani, Neiman Marcus, Cartier, Louis Vuitton, Tiffany & Co., Hermès, Polo Ralph Lauren, Gucci, Chanel, Loro Piana, Brooks Brothers, Salvatore Ferragamo, Valentino, Lana Marks, and Lacoste. An open-air mall, 150 Worth (Formerly, The Esplanade), lies at the eastern end of Worth Avenue. 150 Worth offers a variety of upscale shops anchored by department store Saks Fifth Avenue.